Jee Yen
Cofounder, Kaya
Jee is the Cofounder of Kaya. A data scientist turned growth hacker and startup founder, Jee has also successfully exited an EdTech startup experiencing 30% WoW growth. When not converting leads, she is usually penning up insightful blogs.
Articles by Jee Yen
4 min readProduct-Channel Fit: How to find it
What is product-channel fit? This blog covers how to find the perfect product-channel fit for your startup — from identifying optimal marketing channels to scaling effectively.
4 min readUltimate Holiday Marketing Guide for DTC Startups: Strategies to Increase Your Sales
A step-by-step guide for direct-to-consumer (DTC) startups to boost holiday sales this season. Learn actionable strategies to prepare your marketing for Black Friday, Cyber Monday, Christmas and beyond.
5 min readMarketing 101 for AI Startups
A comprehensive step-by-step guide for AI startup founders to master marketing channels, optimize messaging, and refine your GTM strategy.
6 min readHow an AI Marketing Agency can Accelerate Startup Growth
Discover how AI marketing agencies accelerate startup growth with automation, personalization, and data-driven insights.
12 min readHow to See Facebook Ads of Competitors: A Practical Guide for Startups
Learn how to see Facebook ads of competitors, utilize the insights from Facebook ad library and copy the success strategy of your competitor’s ads.
6 min readHow to Build a Minimum Viable Marketing Analytics Stack
Learn about the essential components and tools to track KPIs related to your acquisition activities and marketing efforts.
4 min readWhat to Look Out for When Hiring a Marketing Agency
Learn the essential tips to enable you to hire a marketing agency whose expertise and experience align with your startup's growth stage and goals.
5 min readHow to Plan for 10x Growth in 2023
Discover key strategies for achieving 10x business growth, including Google Analytics migration, customer acquisition cost review, and resource planning.