Strategy & Planning
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5
Min read
Marketing 101 for AI Startups
Jee Yen
7
How an AI Marketing Agency can Accelerate Startup Growth
Hailey Chong
Practical Tutorials
How to Build a Minimum Viable Marketing Analytics Stack
Quick Tips
10
How to Choose the Best Startup Marketing Agency for High Growth
Paid Advertising 101: A Complete Guide for Startup Marketing
Market Research
8
Top 5 Free Tools to See Competitor Ads on Facebook, Google and more
Discover how to use the Meta Ad Library to see what ads your competitors are running, spot creative trends, and improve your own campaigns. A simple, free tool to help you make smarter ad decisions and get better results.
Learn about media buying strategies, programmatic media buying, and how to maximize ROI with digital media buying services tailored for startups and global brands. Discover the top media buying agencies for digital campaigns in 2025.
Learn to track competitor ads, analyze keywords, tone, and CTAs, and craft high-performing ad campaigns that drive conversions. Dive deep into competitor ad copy analysis.
Google Ads quality score is an important metric to improve ad performance. How can you improve the quality score and what's a good spot to be in? Learn more here.
What is product-channel fit? This blog covers how to find the perfect product-channel fit for your startup — from identify optimal marketing channels to scaling effectively.
As a startup, getting into paid media and advertising can be overwhelming. This guidebook talks about the basics of paid media, what to do, and what to avoid.
Paid advertising has become one of the primary channels for both revenue growth and brand positioning. Nuanced, yes, but there is a method to the madness.
A step-by-step guide for direct-to-consumer (DTC) startups to boost holiday sales this season. Learn actionable strategies to prepare your marketing for Black Friday, Cyber Monday, Christmas and beyond.
Leverage AI in startup advertising campaigns to optimize ad creatives, targeting, and budgets. Discover key benefits like cost-effectiveness, real-time optimization, and scalability.
A comprehensive step-by-step guide for AI startup founders to master marketing channels, optimize messaging, and refine your GTM strategy.
Discover full-proof growth marketing strategies that will set your startup up for success — leveraging AI, paid ads, and product-led growth to drive customer acquisition, retention, and faster ROI.
Discover the benefits of growth marketing for startups, including key strategies, case studies, and expert insights for rapid growth.
Discover how AI marketing agencies accelerate startup growth with automation, personalization, and data-driven insights.
Learn how digital marketing agencies vs. traditional agencies compare and see why a startup marketing agency offers more flexible and cost-efficient solutions for startup rapid growth.
Discover best practices for competitor ads analysis. This blog covers how you can use 6 practical tips to analyze your competitors’ ads like a pro.
Deciding between in-house marketing and hiring an agency? Learn the pros and cons of each to determine the best fit for your startup's budget, expertise, and growth needs.
Demystify paid advertising for your business. Learn about channels, strategies, metrics, and optimization techniques. Your ultimate no-nonsense guide to paid ads success.
Learn everything you need to know about paid advertising for startups, such as the types, when you need it, budgeting, paid ads platforms and measuring ads performance.
Discover key strategies for achieving 10x business growth, including Google Analytics migration, customer acquisition cost review, and resource planning.
Learn about the elements of a good landing page and how to improve each. This includes the nav bar, headline, descriptions, features, call-to-actions, and footer.
Competitor comparison landing pages are a great way to get more organic traffic and rank for competitor keywords. Here are 5 great examples to make competitor landing pages.
There's a lot to learn from analyzing competitors' landing pages. Understand keyword analysis, competitor content, data, and ad analysis for crafting better landing pages.
Learn how to successfully set up your Google Search Ads with practical tips on keyword research, budget management, and crafting effective copies.
What is A/B testing? Master A/B testing in paid ad campaigns with this guide for startup founders. Learn when and how to run tests, optimize your ads, and make data-driven decisions.
Discover the best paid ad platforms and learn how to choose the right one to support your business growth.
Learn how to see Facebook ads of competitors, utilize the insights from Facebook ad library and copy the success strategy of your competitor’s ads.
Learn about the essential components and tools to track KPIs related to your acquisition activities and marketing efforts
Discover how to find competitor ads for your Google Ads competitor analysis using relevant tools and strategies. Learn best practices to enhance your Google Ads strategies.
Learn how to find competitor ads with top tools and strategies in 2024. Discover free and paid options to analyze and enhance your ad campaigns.
Learn how to analyze competitor ads on Meta, Instagram, TikTok, and LinkedIn. Get the right insights to inform your digital marketing strategy.
A comprehensive glossary of all the key marketing and Google Ads terms you should know. From basic to advanced marketing concepts and Google Ads terms, we've got you covered.
Discover 5 powerful remarketing strategies, including dynamic ads, AI automation, and cross-platform targeting for higher conversions.
Discover the top 5 signs you need to engage a digital marketing agency for startups: from lacking in-house skills to needing advanced tools. Achieve cost-effective, measurable results.
Discover how to select the ideal startup marketing agency for your business. Learn about the essential services, benefits, and what to look for in a top agency.
Learn the essential tips to enable you to hire a marketing agency whose expertise and experience align with your startup's growth stage and goals.
Discover how to check competitors' Google Ads budgets using Kaya, SEMrush, and Similarweb. Learn more about competitor ad analysis and tracking.
Discover the best AI marketing tools to streamline your startup operations, automate tasks, and enhance customer engagement.
Compare SpyFu vs. Semrush for PPC competitor analysis. Learn how they differ in features, usage, and pricing and how Kaya’s Competitor Ad Intelligence Tool stands out as a better alternative.
Discover the top 5 affordable startup marketing agencies in 2024 that deliver excellent results without breaking the bank.
Discover the top 10 digital marketing agencies for startups to improve your paid ads. Optimize your budget and get fast results with these expert agencies.
Explore our top 10 startup digital marketing agencies specializing in PPC and discover expert strategies to improve your startup’s marketing results.
Explore the top 5 paid tools for finding competitor ads, including features, pricing, and tips for choosing the right one. Learn about Kaya's superior ad intelligence tool.
Discover the best growth marketing agencies for startups in 2024. Learn how top agencies like Kaya, Tuff Growth, and NP Digital can propel your business to success.
Discover the top 40 startup marketing agencies in 2024 by continent. Learn how these specialized agencies can improve marketing outcomes for startups.
Curious how your competitor ads look like? Free tools to see your competitors' ads across Google, Meta, Facebook, TikTok and more.
Learn how Kaya partnered with Vault, a fintech startup backed by Google’s Gradient Ventures and other renowned investors, to improve its ROAS by 10x while scaling budget by 2x.
Learn how Kaya partnered with Flow Club, a wellness and productivity startup backed by Y Combinator, to reduce its cost per signup by 46% with full funnel marketing.
Learn how Kaya partnered with Hona, a healthtech startup backed by Y Combinator, to increase its Website Conversion Rate (CVR) by 62% while cutting the Cost per Lead (CPL) by 64% through landing page optimization over a three-week period.
Learn how Kaya helped spotLESS Materials, a startup backed by top investors like Y-Combinator, Ben Franklin Technology Partners and more, scale with Google and Meta Ads, reducing overall CAC by 72% and boosting conversion rate by 8x.
Follow the journey of a core team member in a rising startup, spotLESS Materials, and her top tips for growth in a fast-paced startup environment.
Discover Dr. Birgitt Boschitsch's journey from academia to entrepreneurship and how spotLESS Materials is innovating to solve real-world problems.