10 Best LinkedIn Marketing Agencies for Startups in 2025

There was a time when LinkedIn was seen purely as a professional networking site.

But those days are long gone. Today, LinkedIn is the most powerful B2B marketing platform, helping startups reach decision-makers, generate leads, and establish their brand presence.

With over 1 billion users and 65 million decision-makers, LinkedIn offers marketers direct access to buyers with real purchasing power. Unlike Facebook and Instagram, where users scroll for entertainment, LinkedIn users actively engage with industry content, seek business solutions, and network with potential partners. This intent-driven audience makes LinkedIn ads highly effective, with B2B brands reporting conversion rates to be 6.1% - which is much higher than other social media platforms.

For startups, LinkedIn is an ideal advertising channel. It allows them to:

• Target niche audiences with precision by filtering users based on job title, industry, company size, and seniority.
• Run high-intent lead-generation campaigns that connect them with decision-makers rather than casual browsers.
• Establish thought leadership by positioning founders and executives as industry experts through organic content.

But while LinkedIn presents enormous opportunities, navigating this platform effectively is a challenge. Running paid campaigns without a strategy can quickly drain budgets while organic content needs a certain strategy and consistency to stand out. All in all, to market effectively on LinkedIn, you will need a full-funnel approach. This is where LinkedIn marketing agencies come in.

We’ve put together a list of the top LinkedIn marketing agencies that help startups scale faster, generate high-quality leads, and build authority. From this blog, you’ll learn:

• The best LinkedIn marketing agencies for startups.
• Factors that make a LinkedIn marketing agency great.
• Advantages of working with these agencies.
• How to choose the right agency for your startup business.

Let’s explore the top LinkedIn marketing agencies for startups in 2025.

Top LinkedIn marketing agencies for startups in 2025

1. PipeRocket Digital

PipeRocket Digital specializes in LinkedIn demand generation and account-based marketing for B2B Saas startups. They help companies create full-funnel LinkedIn strategies that combine paid social, retargeting, and organic engagement.

Key expertise

• Go-to-marketing strategy
• Account-based marketing (ABM) and demand generation
• SEO and content marketing

Pricing model

Quote-based

2. Cleverly

Cleverly focuses on LinkedIn lead generation through personalized outbound campaigns. They use automated LinkedIn messaging to help startups connect with decision-makers and convert them into leads.

Key expertise

• Lead generation
• Content marketing
• Full-funnel advertising and training

Pricing model

Custom pricing based on services. Paid advertising starts from $999/month.

3. Kaya (that’s us!)

After working with over 120 companies and managing over $4 million in revenue, Kaya has established itself as a go-to LinkedIn marketing agency for startups. Unlike traditional agencies that take a one-size-fits-all approach, Kaya develops customized LinkedIn strategies aligned with a startup’s specific growth goals.

By integrating AI into ad optimization, tracking, reporting, and competitor analysis, Kaya automates complex tasks, allowing for real-time adjustments that maximize efficiency and ROI. This combination of AI-driven automation and expert marketing execution ensures campaigns are not only cost-effective but also generate high-quality leads that convert.

Other than the company’s approach towards performance marketing, Kaya is well known for its proprietary Competitor Ad Intelligence (COIN) platform. The COIN platform provides deep insights into LinkedIn ad performance, tracking competitor ad placements, targeting strategies, and budget trends — which allows you to stay ahead of your competition.

Here’s what Kieran Flanagan, CMO of Zapier, had to say about Kaya’s approach to marketing:

Kaya’s clients often highlight its transparency, performance-driven approach, and rapid execution speed as key differentiators. Unlike agencies that operate on percentage-based ad spend, Kaya offers affordable fixed-rate pricing, which makes it the perfect choice for bootstrapped startups.

Key expertise

• LinkedIn ad targeting and campaign optimization (along with other popular advertising platforms
• AI-backed reporting and analysis
• Competitor Ad Intelligence Tool - COIN for competitor analysis
• Creative and content planning

Pricing model

Starts from $3,000/month

4. Impactable

Impactable helps startups scale through LinkedIn ads, video marketing, and brand amplification. Their approach combines creative storytelling with paid ad strategies to improve visibility and engagement.

Key expertise

• LinkedIn video marketing and content production
• Paid ad strategy for brand awareness
• Lead and demand generation

Pricing model

Quote-based

5. Growth Hackers

Growth Hackers is a LinkedIn-based inbound marketing agency that focuses on lead generation and brand building. They help startups develop high-converting LinkedIn content and outreach strategies while engineering automated workflows.

Key expertise

• LinkedIn content creation and organic marketing
• Conversion-focused advertising
• AI agent development

Pricing model

Quote-based

6. Tuff Growth

Tuff Growth is a performance marketing agency that helps startups optimize LinkedIn and other ad channel campaigns and conversion funnels. Their focus is on increasing lead quality through data-driven strategies.

Key expertise

• LinkedIn paid ads and conversion rate optimization
• SEO and content marketing
• Performance creative content creation

Pricing model

Quote-based

7. The Social Shepherd

The Social Shepherd specializes in LinkedIn marketing for SaaS, fintech, and tech startups. They focus on organic engagement and thought leadership to help startups establish credibility.

Key expertise

• Social media content creation and management
• Full-funnel advertising
• Performance creatives

Pricing model

Quote-based

8. Digital Butter

Digital Butter is a small-business-focused marketing agency that uses machine learning to improve targeting and retargeting strategies. Their data-driven approach ensures better conversion tracking and ad performance.

Key expertise

• Overall marketing and branding strategy
• SEO
• Website and visual branding

Pricing model

Quote-based

9. Minty Digital

Minty Digital helps startups in professional services and B2B industries generate leads through LinkedIn PPC and content marketing. Their approach blends paid and organic strategies for long-term growth.

Key expertise

• LinkedIn PPC and lead generation
• Digital PR
• Conversion Revenue Optimization (CRO) and SEO

Pricing model

Quote-based

10. Rock the Rankings

Rock the Rankings specializes in LinkedIn SEO, PPC, and inbound marketing for startups. Their expertise in paid lead generation can help startups create effective LinkedIn ad funnels.

Key expertise

• LinkedIn PPC and paid lead generation
• Content marketing
• B2B SEO consultancy

Pricing model

Starts from $5,000/month

What makes a great LinkedIn marketing agency for startups?

Not all marketing agencies are suited for LinkedIn, especially for startups. Traditional digital agencies may have broad expertise, but LinkedIn requires a combination of paid advertising, organic content, and strategic optimizations. On the other hand, startups need an agency that understands high-growth ecosystems, budget efficiency, and fast experimentation.

Here’s what sets the best agencies apart:

Expertise in cross-platform ads (besides LinkedIn) and organic growth

Needless to say, expertise in LinkedIn advertising is the bare minimum. However, the perk of working with agencies that have experience in other ad channels as well is that — in case LinkedIn marketing isn’t suiting your business needs, you can switch to a platform that is right for you.

It is a bonus if the agency has specialization in organic marketing, too. Relying only on ads can get expensive, while an organic-only approach takes too long to gain traction. The best agencies combine both. This ensures a steady pipeline where LinkedIn ads capture demand while an organic presence builds long-term brand credibility.

Experience with startups and B2B brands

Cultural fit is another mandatory requirement for a good agency to become great. Startups operate differently from large enterprises. They need fast iteration, cost-effective strategies, and niche audience targeting. On the other hand, LinkedIn as an ad platform is more costly than other platforms like Facebook. Agencies with startup experience understand all these requirements and make sure that a budget-friendly approach that also generates results is followed.

Strong track record in lead generation

Brand awareness matters, but startups need leads that convert. A great agency should have confirmed results in generating high-quality B2B leads. Their strategies should focus on targeting key decision-makers, nurturing them with relevant content, and turning engagement into actual revenue.

AI-driven campaign optimization

With so many AI-powered features like “predictive audience” rising, indeed AI is reshaping LinkedIn marketing. Agencies that use AI for research, tracking, and campaign optimization can lower costs and improve results. Furthermore, there are agencies like Kaya that have their own AI-powered software that they use for capturing data related to market trends, competitor activities, etc. which can be used to optimize campaign performance.

Ability to craft high-impact thought leadership content

Successful LinkedIn marketing isn’t just about running ads. It’s about building authority. A strong agency helps startups create engaging LinkedIn posts, articles, and personal branding content that positions founders and executives as industry leaders. This credibility will help you attract inbound leads and strengthen long-term brand visibility.

Workflow and reporting transparency

As a founder or decision maker, you might feel the need to always stay in the loop with whatever is happening on the marketing end, without any need for manual intervention. A great agency will ensure seamless integration with CRM platforms like HubSpot or Salesforce, which will help you access insights that are beyond standard LinkedIn ad metrics. Agencies that offer lead tracking, deal monitoring, and data-backed recommendations can help you align marketing efforts with sales goals.

Besides all that, good marketing agencies will maintain utmost transparency with you. They can prevent wasted ad spend and help teams make data-driven decisions by delivering real-time insights, detailed campaign breakdowns, and flexible workflows. This allows startups to not only track performance but also prioritize high-value leads, refine targeting, and provide stakeholders with actionable intelligence.

The agencies that we have listed above meet more or less all of these criteria.

Now, let’s look into the benefits that these agencies can bring to startups.

How these agencies help startups scale with LinkedIn marketing

The best agencies take a holistic approach to demand generation, thought leadership, and conversion optimization. Here’s how they help startups grow:

Launching high-performing LinkedIn ad campaigns that generate leads

Running LinkedIn ads requires precise targeting and a deep understanding of user intent. Agencies design data-driven campaigns that attract the right audience, optimize ad copy, and use A/B testing to maximize conversions while keeping acquisition costs low.

Impactable - B2B LinkedIn Agency is quite well-known for its winning lead gen ads. Here’s an example of one such ad that they ran for 4M Analytics which ended up generating 1573 conversions:

Creating thought leadership content to establish brand authority

A strong LinkedIn presence is all about building credibility. Agencies help founders and executives craft compelling content that positions them as industry experts, leading to organic engagement and inbound leads. Later these content are repurposed as ads.

Cognism is well-known for the thought-leadership content of its employees which are also being used as ads all time. Here’s an example:

Combining outbound and inbound strategies for better lead generation

The best agencies balance proactive paid ads (reaching ideal prospects) and inbound marketing (attracting potential customers through engaging content). This ensures a steady pipeline of leads without having to rely on cold messaging.

Customer.io is the perfect example of a brand that has combined inbound and outbound strategies and has seen significant growth in the lead pipeline:

Using AI to refine targeting and optimize ad spend

AI-driven optimization enables agencies to optimize campaigns for better performance in real-time. This technology allows you to identify what type of content is the most converting, market trends, and other success factors that the competitors have been adopting and you should too.

Classet is a great example of a startup that utilized AI-powered tools to improve ad performance. Initially, the company struggled to stand out in its highly competitive niche. However, by adapting ad copy and creatives based on Kaya’s Competitor Ad Intelligence Tool (COIN)’s insights — highlighting what was working best in the industry — Classet was able to maximize performance and scale efficiently. Here’s an example of Classet’s ads:

Choosing the right LinkedIn marketing agency for your startup

Key factors to consider

Industry experience in B2B and your specific niche

Not all LinkedIn agencies understand the nuances of B2B startups. You should look for agencies with an established portfolio in your industry, as they will be better equipped to create custom campaigns that resonate with your audience and business needs.

Pricing model that aligns with your startup’s budget

If your startup is still growing, you will need cost-efficient solutions. Some agencies charge a retainer, while others work on a performance-based model. Choose the one that suits you and make sure the pricing structure is sustainable as you scale.

Proven success in LinkedIn marketing and lead generation

Ask for case studies and success stories. A great agency should be able to showcase previous work, demonstrate measurable ROI, and provide clear examples of how they’ve helped startups grow.

Questions to ask before hiring

What results have you achieved for startups similar to mine?

Every startup has different challenges. An agency that has worked with companies in your niche will have insights into what works and what doesn’t for your target audience.

Do you focus more on paid ads or organic growth?

Some agencies specialize in LinkedIn ads, while others focus on thought leadership ads and content marketing. Understanding their approach will help ensure they align with your growth strategy.

How do you measure success and optimize campaigns?

A strong agency relies on data-driven decisions. Ask how they track KPIs like cost per lead, conversion rates, and engagement, and how often they adjust campaigns based on performance insights.

Red flags to watch out for

Final thoughts

Since you’ve read so far, you must have seen some sort of success from LinkedIn and believe that this powerful platform can be your prime lead generation channel.

But LinkedIn marketing in 2025 is getting a bit tricky with the fast updates. Advertising is getting more competitive, organic reach is shifting, and AI is playing a larger role in optimization. What worked last year might not be enough to stay ahead in the coming months.

The best LinkedIn marketing agencies ensure that, despite all these roadblocks, your marketing campaigns keep on performing and adding to the bottom line. But that boils down to choosing the right agency for your startup.

The right agency will act like your marketing partner that aligns with your startup’s vision, adapts to market shifts, and optimizes for both immediate revenue and long-term growth.

By staying informed on LinkedIn’s evolving landscape, using AI for smarter targeting, and working with an expert agency, startups can turn LinkedIn into a competitive advantage rather than just another marketing expense.

The question is: which agency will help take your startup there?